Everyone is afraid of a high bounce rate, but a high bounce rate is not always bad. It all depends on the conversion goals and the purpose of the page. Most landing pages are created in a way to encourage users to take action – to leave their contact information, download an eBook or make […]
Every e-commerce website wants to convert curious customers into paying ones. When you build an e-commerce website, it is important to make every step in the journey simpler and interesting. You must always invest in vigorous analysis and experiments to learn more about how to improve your online store. If you can push your visitors […]
In the age of continuous optimisation and cost-cutting, a dedicated landing page can create a streamlined user journey and improve conversion rates. Now that we dropped a few buzzwords and got your attention, let’s see what exactly a landing page is and whether you should even bother creating one. Should I bother? Yes, you should. […]
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